“How do we best integrate the bank we have taken over?”
Volksbank PHD
“The founding generation is stepping down. How do we stabilise the company for the second generation?”
Gneuss
“We need more revenue internationally.”
Cobiax
“We need more income. How?”
DSC Arminia Bielefeld
“We are coming under competitive pressure. What now?”
Stadtwerke Bielefeld
“How do we steer our brand across national price structures that differ – and strengthen loyalty with every distributor?”
Hella
“Nobody had questioned the company name itself — until we did.”
werner works
“Our business has changed. Does our presence still show it?”
Meco
“Our term describes exactly what we do — but can it be protected as a trademark at all?”
Meisterhaft (ZDB)
“A name for a fashion label — but how do you make it truly unforgettable?”
Eva Mann
“Our private label looks too much like a private label to command fair prices.”
Albatros
“Discount price – but no cheap look?”
Delikato for Kühlmann
“Our brands are not advertised. How do they still sell?”